29 July 2011
You have two seconds to turn a visitor into a reader.Make sure your title work! Publishing everything can be easier on the Internet, as the release of pressure, but with so much information floating on our screens, it is difficult to obtain the contents of our notice. Have you ever noticed how the newspapers are always more stories for headlines, as tabloid sheets and are able to get people to buy their contents completely useless simply because the title alone?
The bloggers and online writers (including me) need to improve the creation of super-titles before writing content, this is especially true for product announcements or marketing / sales pages. "Judge" potential readers of your entire message in half a second on how your title is purely attractive, no matter how the body of the article might be, if they do not click on the title, it will be as good as naked.
Tips for headlines
- How To Headlines
- Guarantees and Warranties
- Ask a Question
- Testimonies
- Give Benefits Outright
- Use Lists
- Tell Me Why
Just start with your title ... As T0 and quote results. This is probably one of the easiest and effective for the attention of your readers. For example, we can write the headline of this article "How to attract the reader immediately with super titles".
Guarantees and Warranties
You make a promise in advance, it makes your readers go "Hmm, OK, let's see if it really works", and requires them to check the contents. You can guarantee the passage of time, steps, or a solution to a real problem with this strategy.
For this article I have given the word "guaranteed" in the title. Sell ??copies by terms such as "money back" and "unconditional guarantee," adds a lot of consumer confidence in the product. Adding the time factor accounts for certain items such as recipes, for example, "Our perfect oven a cake baked for 5 minutes or your money back".
Ask a Question
Start your lawn with a question. A question forces the reader to respond to your subliminal way, if they like it or not ... Question-type headlines attract high audience all the time and is very effective for sales.
Think about it, if my title is:
"Do you want your widget sales improved by 80% in 10 days like I did?"
Either you answer "yes" or "no" when you scan the titles. When you say 'yes', chances are you clicking on my link and read my introductory paragraph. When you say "no" if you do not come true for my first drive, right?
Testimonies
No, not the kind of Friendster (which uses Friendster?)
Testimonials add an element of truth and the past success of your story. One gets the impression that someone has already done what the article says, and it might even work for them.
"As I have only 80 pounds of pure muscle mass with water!"
"You see how our self-defense program helped defeat a robot Pox Meyghan 100 tons!"
It is a very powerful marketing and sales tactics of many products that come, especially if the witness has a public or at least one person known in your niche market.
Give Benefits Outright
If you are in a very targeted niche, you need to know exactly what your readers are looking. Give them what they want in the tracks ahead, and their attention enough for them to read your article. The secret of security benefits is that it makes your readers to say, "OK, how ' Immediately after reading your title.
Suppose you are in a niche marathon, give a solution to titles such as "running a full marathon without leg cramps" is based. The message informs the reader that the article is the solution, it is read to find out how.
Use lists
Web portals like Yahoo use unionized these types of securities a lot these days, and they are very effective. List style headlines not only connects the element of "profit" or "solution" to the article, but also tells the reader that they search through the content if they wish. There is no "fear" to read a long article about the gist of the article to get.
"10 simple steps to clean your children to their rooms"
"5 Quick recipes for steaks Vegan"
"100 Ways to skin a cat"
You know what I mean.
Tell Me Why
Why, why, why ... There are many topics that your readers may not realize, and if you can create new curiosity about a common theme with your headline, chances are, your readers will think "this is something that I'm not aware of?" And your article read. Adding a list item as mentioned above is the title even better.
"5 Reasons why foreigners may never have landed in New Mexico"
"15 reasons why the iPhone is set"
"Why these 10 bikes can your sex appeal"
Remember this important fact. If your readers do not click on your title, no content of your questions.
I'm sure there are many other ways to create compelling headlines, not all of these tactics will work on any niche or situation, but seek to clarify the amount of time to a serious increase as before you start writing the content.
